In a time when digital marketing reigns supreme, custom promotional USBs stand out as the perfect combination of traditional, tangible promotional items and modern technological touchpoints for digital campaigns.
By loading your custom USBs with relevant branded, educational, and informative content, it acts as a low cost, portable advertisement to persuade prospects to buy-in.
The best part?
USBs are incredibly useful storage devices, meaning they will be used over and over again – and in a plethora of private and public places. This way, custom branded USBs will boost brand recognition, loyalty, positive sentiment, and, ultimately, sales.
However, to differentiate yourself from your competition, you’ll need to use them creatively. Here are some unexpected ways you can do so!
Contemporary Competitions
With millennials making up most of today’s marketplace, it’s important to cater to their unique needs. They hate overt selling, love freebies, and relish in out-of-the-box, shareable initiatives that add value to their lives.
If you target millennials or want to increase your market share, consider running an exciting and participative competition using custom promotional USBs.
You can share the competition and prizes on your social media and traditional marketing methods, indicating that instructions and secret clues will be loaded onto USBs that will be stashed around a specific area – a ‘stash and dash’ competition.
Share the coordinates, promote the prizes, upload supplement promotional resources to the USBs, and let the games begin!
Coupons Create Customers
Whether for trade shows, events, or speaking engagement giveaways, load digital or printable coupons onto your custom USBs to strengthen your sales promotion strategy.
Not only will this generate quality leads from events, but it will generate a significant number of sales!
Paper coupons are often lost and forgotten whilst digital coupons in USBs are seen regularly and kept safe.
New-Age Networking
Start a conversation and nurture new relationships by distributing custom USBs to potential prospects and partners that are preloaded with resource materials, a copy of your presentation, and any references.
This way, they can remember, refer back to, and even share your presentation with others!
You can attract new clients by turning your custom USBs into portable portfolios that contain digital copies of your business card, resume, work samples, social media, and more.
Innovative Invitations
Online invites to events seem to be the status quo in the digital era – so why not shake things up with a physical, yet digital invitation!
Load your custom USBs with event details, sneak peek videos and photos, helpful information, and promotional resources.
Nothing beats a creative, tangible invitation!
Now that we’ve gotten your creative juices flowing, it’s time to find a branding company to create custom promotional USBs to help your brand stand out from the rest as the best!
Enter Red Energy Promotions, stage left.
Using our in-house design studio and marketing strategists, we’ll personalise your custom USBs to represent and promote your business with strategic branding, creative compositions, and proven persuasive design elements.
Contact us today for a free branding strategy session!
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