With the rise of the Fourth Industrial Revolution, as well as the rapid digitisation caused by COVID-19, there has never been a better time to invest in promo items on the Sunshine Coast.
The focus is now online, with digital marketing tactics dominating today’s marketplace. This has amplified the proven potential of promo items, as everyone competes fiercely online. The cold, impersonal nature of digital marketing has created the desire for the tangible value and experiences that promo items offer.
They also allow you to cut through the chaos of the consistent, competitive marketing messages that bombard your target audiences every second of every day with tangible touchpoints that are memorable and useful in everyday life.
But the benefits of promo products are widely known. The real question is, which promo items are the most useful on the Sunshine Coast, for you and your prospects?
After conducting internal surveys, our branding experts have identified the top three, which have also been noted in a recent study on the overall preference across Australia.
Promotional USBs are astoundingly useful for prospects – and invaluable for brand exposure, recognition, loyalty, and positive sentiment.
In today’s digital era, USBs are often on hand and used in a wide variety of places, from public to private, universities, boardrooms, and beyond. They will be used over and over again for years to store and share information, meaning many eyes will see your branding.
They’re also particularly powerful for exposing more than your branding; you can pre-load them with promotional information, exclusive content, coupons, and more. In fact, there are quite a few creative ways to use them to boost your brand, which we covered in our recent blog post.
Promotional bags are another useful promo item with space to include more informative, valuable, and branded content or items inside!
There are so many different types to choose from; you won’t have any problem finding one that aligns with your business goals best, from printed tote bags to backpacks, laptop bags, and beyond.
They offer large surface areas for creative branding, and their usefulness means they act as notable advertising platforms. They can be used at the beach, shops, universities, airports, events, festivals, businesses, gyms, and almost anywhere that prospects may need to carry things with them.
Promotional water bottles are highly sought-after items, especially considering the health-conscious mindset of today and rising temperatures on the Sunshine Coast. Prospects love getting them and businesses revel in their cost-effectiveness in bulk.
Their longevity means they will be used time and time again in a variety of public and private places, such as gyms, festivals, schools, sports and recreational clubs, universities, outdoor activities and events, and more. This also positions your brand as environmentally conscious, removing the need for regularly buying plastic bottles.
Now that you know which promo items hold the most value for you and your prospects, it’s time to find a reliable supplier on the Sunshine Coast!
Enter Red Energy Promotions.
After over 15 years of branding and supplying promo items to Australian businesses, educational institutions, government departments, clubs, and more, our signature selection and experience is unmatched. Not only will you enjoy industry-leading promo items and branding services, but we can also amplify their impact through our eCommerce, marketing campaign, logo designs, and brand strategy services.
Browse our extensive range of promo items now or book a complimentary brand strategy session with one of our specialists!